We at ESCOOL are proud to present a new and revised 2016 edition of #sheAging Perspective Report.
In this ebook:
We've dive deep in statistical data to picture you the numbers that grow the market for next decades.
Since we're from Barcelona we have chosen Spanish female population numbers to show you an example of the demographic impact that ageing generations of women will have in the country:
Have you measured this impact in your own country?
If you enjoyed the first edition you will find the new edition fresher and richer, full of examples of how women are already getting empowered
The world is changing fast and ageing will not be a prejudice for long. As being a woman and suffer micro-sexism, even indirectly from advertising and communication will end in the near future.
If this is your first contact with #sheAging's socioeconomic reality, you will be greatly surprised to reckon why women, and women who are ageing, deserve a second thought as an audience. You will be grateful for discovering this report.
ESCOOL is the creative team of branding specialists that seek to understand the users, patients, consumers to spot insights and ideas for marketing & communication strategies targeted to real people.
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